The global Color E-ink Readers market size is predicted to grow from US$ 755 million in 2025 to US$ 1158 million in 2032; it is expected to grow at a CAGR of 6.4% from 2026 to 2032.

The color e-ink reader is a reading device that employs e-ink technology to display color images and text. It retains the advantages of traditional black-and-white e-ink screens, including effective eye protection, long battery life, and high portability, while also being capable of displaying a variety of colors, thereby providing users with a more enriched reading experience. The color e-ink screen achieves color rendering by controlling electronic ink microcapsules of different colors, enabling it to display colored content such as text, images, and comics while maintaining a paper-like reading experience.

Market Key Players and Competition Status

The market for color e-ink readers is relatively concentrated, with most major players globally being domestic enterprises, primarily including Boox (Guangzhou), iReader (Beijing), iFLYTEK (Hefei), and Bigme (Shenzhen). Overseas players include Amazon (Washington, USA) and Rakuten Group (Toronto, Canada). These brands offer a diverse range of products to cater to consumers varied needs: iReader boasts a vast collection of book resources, seamlessly integrated with its readers; while DareOne has incorporated cameras into its devices, making them more suitable for office work and study.

Market Development Status and Future Trends

Technological innovation has always been the greatest driving force in this market, with clearer text display, more vibrant image colors, and smoother page-turning effects pushing market development. Domestic enterprises are committed to intelligent development, with most brands pursuing the approach of designing readers akin to smartphones. For instance, Boox readers are integrated with third-party resources such as WeChat Reading and social platforms, preserving the low power consumption and eye-care features of readers while offering more unique features in terms of functionality and use. The ability to run multiple applications continually expands the application scenarios. Color e-ink screens excel in education-related applications due to their low power consumption, eye protection, and clear illustrations.

Market Opportunities and Challenges

As peoples demand for digital reading grows, color displays and higher refresh rates enable smooth reading of content containing simple illustrations and animations, significantly enhancing the overall reading experience. Color e-ink readers cater to this trend, and market demand will gradually expand. Their superior eye protection is the most significant advantage distinguishing them from other electronic products, with childrens reading needs potentially becoming one of the main growth points in the market. Additionally, the application of color e-ink readers in handwriting and interactive technologies has become increasingly mature, integrating more functions beyond reading and simple underline notes.

Driven by the multiple advantages mentioned above, the market for e-ink readers holds tremendous development prospects. However, the persistently high price of e-ink screens remains a major challenge. Despite the diversified development of color e-ink readers in recent years, with a continuous stream of new product types, most products are still positioned at the high-end market. High technical costs lead to expensive product prices, making them highly substitutable. Consumers are more inclined to choose cost-effective products. Meanwhile, the display technology of color e-ink readers still has room for improvement. Compared to traditional color displays, their color representation can be made even more vibrant and accurate, and their response speed can still be enhanced. Balancing battery life and power consumption intensity is also a significant challenge that needs to be addressed. Achieving color display while maintaining long battery life (such as a single charge can support usage for several weeks) remains one of the user needs yet to be fulfilled.

Infinity Market Research newest research report, the Color E-ink Readers Industry Forecast looks at past sales and reviews total world Color E-ink Readers sales in 2025, providing a comprehensive analysis by region and market sector of projected Color E-ink Readers sales for 2026 through 2032. With Color E-ink Readers sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Color E-ink Readers industry.

This Insight Report provides a comprehensive analysis of the global Color E-ink Readers landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Color E-ink Readers portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms unique position in an accelerating global Color E-ink Readers market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Color E-ink Readers and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Color E-ink Readers.

This report presents a comprehensive overview, market shares, and growth opportunities of Color E-ink Readers market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:

    Basically Reading
    Multifunctional

Segmentation by Application:

    Entertainment
    Education
    Office

This report also splits the market by region:

    Americas
        United States
        Canada
        Mexico
        Brazil
    APAC
        China
        Japan
        Korea
        Southeast Asia
        India
        Australia
    Europe
        Germany
        France
        UK
        Italy
        Russia
    Middle East & Africa
        Egypt
        South Africa
        Israel
        Turkey
        GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the companys coverage, product portfolio, its market penetration.

    Onyx International Inc.
    iReader
    iFlyTek
    Xiaomi
    Amazon
    Rakuten Group
    PocketBook
    Bigme
    Reinkstone
    Obook
    Dasung
    Eink

Key Questions Addressed in this Report

What is the 10-year outlook for the global Color E-ink Readers market?
What factors are driving Color E-ink Readers market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Color E-ink Readers market opportunities vary by end market size?
How does Color E-ink Readers break out by Type, by Application?