Outdoor Power Equipment Market

Outdoor Power Equipment Market Overview

Global Outdoor Power Equipment Market acquired the significant revenue of 39.9 Billion in 2023 and expected to be worth around USD 69.2 Billion by 2033 with the CAGR of 5.6% during the forecast period of 2024 to 2033. The outdoor power equipment is the equipment and the related tools which are developed to be used in lawn care, landscaping, and gardening activities. These products include mowers, trimmers, chainsaws, blowers, and snow removal products for home, commercial and agricultural uses.

Newly emerging interest in landscaping coupled with awareness among homeowners seeking higher property value especially with the increased area of green spaces in urban zones. Battery operated and Automated robotic equipment’s, which contribute to energy efficiency and are consumer friendly, are also acting as change drivers in the market. Also, the variations in people’s demand for products during the different seasons and comparing the climates of different regions affect the sales rate and the strategies involved in this market.

Drivers for the Outdoor Power Equipment Market

Growing Demand for Landscaping and Lawn Care

Advance in infrastructural development especially in the urban areas and high ownership of homes has led to a high demand for landscaping and gardening mainly for residential purposes. Since people are migrating to urban centers in large numbers, the demand for areas designated as greens within the urban centers also increases. This has resulted in growth of landscaping to enhance personal natural living space in yards owned by homeowner or rented to tenants. Moreover, home owners show increased concern in improving the aesthetics of the compound, or in utilitarian areas such as a lawn, flowers, a patio or a garden.

This change corresponds to such trends as the growing appreciation of the ornamental, ecological, and psychological values of clean outdoor spheres. Public and individual property owners receive more information regarding how landscaping spaces can add value to the properties, provide an appealing ambiance, and play the roles of relaxation and health improvement.

Restraints for the Outdoor Power Equipment Market

Seasonal Demand Variations

The demand for outdoor power equipment, particularly seasonal tools like snow blowers and lawn mowers, is highly influenced by weather patterns and seasonal shifts. For instance, lawn mowers see a spike in demand during spring and summer, aligning with peak lawn care months, while snow blowers become essential during winter. This seasonal dependency creates inventory management challenges for manufacturers and retailers, who must accurately predict demand to avoid overstocking or stockouts.

Opportunity in the Outdoor Power Equipment Market

Focus on Sustainable and Low-Emission Solutions

With rising environmental consciousness, there is a growing shift in consumer preferences toward sustainable, eco-friendly products. This trend has opened significant opportunities for electric and hybrid-powered outdoor power equipment, such as battery-operated lawn mowers, trimmers, and blowers. Unlike traditional gas-powered equipment, electric and hybrid options produce lower emissions, reduce noise pollution, and often require less maintenance, appealing to environmentally conscious consumers and businesses.

Governments and regulatory bodies are also increasingly promoting eco-friendly technology through incentives and stricter emission standards for gas-powered equipment. This regulatory push not only encourages consumers to choose electric and hybrid options but also motivates manufacturers to innovate and expand their range of green equipment.

Trends for the Outdoor Power Equipment Market

Increased Demand for Robotic and Automated Solutions

Robotic lawn mowers and other autonomous outdoor solutions are experiencing a surge in popularity, driven by advances in technology and a desire for convenience and efficiency. These smart machines are equipped with sensors, GPS, and self-navigation systems, enabling them to independently manage routine tasks like mowing lawns with minimal human intervention. This appeals particularly to residential users who seek time-saving options and to small commercial users who want consistent results without needing large teams or intensive supervision.

For homeowners, robotic lawn mowers offer the convenience of a well-maintained lawn with reduced effort and time, while also operating quietly and efficiently, making them suitable for residential neighborhoods. In small commercial settings, such as hotels, office parks, and retail areas, robotic mowers can help maintain a pristine landscape while reducing labor costs and freeing up employees for other tasks.

Segments Covered in the Report

By Equipment Type

o   Lawn Mowers

o   Tillers & Cultivators

o   Trimmers & Edgers

o   Snow Throwers

o   Blowers

o   Saws

o   Other Equipment Types

By Power Source

o   Gasoline Powered

o   Electric Motor / Corded

o   Battery Powered

By Application

o   Residential/DIY

o   Commercial

Segment Analysis

By Equipment Type Analysis

On the basis of equipment type, the market is divided into lawn mowers, tillers & cultivators, trimmers & edgers, snow throwers, blowers, saws, and other equipment types. Among these, lawn mowers segment acquired the significant share in the market owing to its high demand across both residential and commercial landscaping sectors.

Lawn mowers are essential for routine lawn maintenance and are widely used by homeowners, professional landscapers, and facility managers, making them a staple in the outdoor power equipment market. The increasing trend of urban homeownership, combined with rising consumer awareness of outdoor aesthetics, has further driven the demand for lawn mowers.

By Power Source Analysis

On the basis of power source, the market is divided into gasoline powered, electric motor / corded, and battery powered. Among these, gasoline powered segment held the prominent share of the market due to its high power output and suitability for heavy-duty tasks. Gasoline-powered equipment is widely preferred by professional landscapers and commercial users, as it provides the durability and performance required for large-scale or prolonged operations. Unlike battery-powered or corded electric options, gasoline-powered equipment typically offers longer run times and is not limited by battery life or the need for an electrical outlet, making it ideal for vast lawns, rugged terrain, or remote locations.

By Application Analysis

On the basis of application, the market is divided into residential/DIY and commercial. Among these, residential/DIY segment held the prominent share of the market. Homeowners are increasingly investing in outdoor power equipment to maintain and beautify their lawns and gardens, viewing these spaces as extensions of their living areas. This trend is driven by a desire to enhance property aesthetics, increase property value, and enjoy outdoor living spaces for relaxation or recreation.

Additionally, the growing popularity of DIY culture has led to a surge in demand for user-friendly and affordable equipment, allowing homeowners to perform landscaping and maintenance tasks independently rather than relying on professional services.

Regional Analysis

North America Dominated the Market with the Highest Revenue Share

North America held the most of the share of 34.1% of the market, driven by factors such as a high rate of homeownership, a strong do-it-yourself (DIY) culture, and robust demand for residential landscaping. The region benefits from a well-established market for outdoor equipment, supported by significant investments in home improvement and landscaping services. In addition, North America’s climate diversity ranging from cold winters to warm summers drives demand for a wide array of equipment, including snow blowers, lawn mowers, and leaf blowers.

The adoption of advanced, eco-friendly technologies, such as battery-powered and robotic equipment, has further fueled market growth, with consumers becoming more conscious of environmental impact and preferring quieter, more sustainable solutions. Commercial landscaping businesses in North America also contribute to the market's growth, with a high demand for powerful, durable equipment to maintain large properties, public spaces, and parks.

Competitive Analysis

The competitive landscape of the outdoor power equipment market is characterized by the presence of both established global players and emerging companies focusing on innovation and sustainability. Leading manufacturers such as Deere & Company (John Deere), Honda, Husqvarna, and Toro dominate the market, offering a wide range of products including lawn mowers, snow blowers, trimmers, and leaf blowers. These companies benefit from strong brand recognition, extensive distribution networks, and continuous product innovation, particularly in the areas of battery-powered, robotic, and smart equipment solutions.

Recent Developments

   In September 2023, the Toro Company and Lowe's Companies, Inc. announced a strategic retail partnership, under which Lowe's will offer a selection of Toro products, including zero-turn riding mowers, walk mowers, portable power equipment, and snow blowers.

   In July 2023, Kress Commercial launched its innovative new line of outdoor power equipment, now available at select dealerships across the U.S. and Canada. This groundbreaking range introduces battery-powered outdoor power equipment (OPE) specifically designed to meet the demanding power and durability requirements of professional landscapers.

Key Market Players in the Outdoor Power Equipment Market

o   Makita Corp

o   Husqvarna AB

o   Honda Motors Co. Ltd

o   Andreas Stihl AG & Company KG

o   Briggs & Stratton Corp.

o   AL-KO Kober Group

o   MTD Holdings Inc.

o   Ariens Company

o   Andreas Stihl AG & Company KG

o   Stanley Black and Decker Inc.

o   CHERVON (China) Trading Co., Ltd

o   Yamabiko Corporation

o   Techtronic Industries Ltd.

o   Robert Bosch

o   Other Key Players