Infinity Market Research
Infinity Market Research

Global Brand Tracking Software Market Growth (Status and Outlook) 2025-2031


Sep 2025

Information and Communication Technology

Pages: 128

LPI14371

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The global Brand Tracking Software market size is predicted to grow from US$ 255 million in 2025 to US$ 332 million in 2031; it is expected to grow at a CAGR of 4.5% from 2025 to 2031.


Server is an important driver of this industry. According to IDC, the global server market is estimated at US$110 billion in 2022. The top five players hold a share about 45 percent. In 2022, server industry sales growth in the US was about 30%, while in China it will be about 10.5%. Given the high willingness of Internet giants in China and the US to invest in cloud services and AIGCs, the server market in China and the US is likely to continue to grow faster than the global average in the coming years.


Infinity Market Research newest research report, the Brand Tracking Software Industry Forecast looks at past sales and reviews total world Brand Tracking Software sales in 2024, providing a comprehensive analysis by region and market sector of projected Brand Tracking Software sales for 2025 through 2031. With Brand Tracking Software sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Brand Tracking Software industry.


This Insight Report provides a comprehensive analysis of the global Brand Tracking Software landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyses the strategies of leading global companies with a focus on Brand Tracking Software portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms unique position in an accelerating global Brand Tracking Software market.


This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Brand Tracking Software and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Brand Tracking Software.


This report presents a comprehensive overview, market shares, and growth opportunities of Brand Tracking Software market by product type, application, key players and key regions and countries.


Segmentation by Type:


    Cloud-based Software
    Local-based Software


Segmentation by Application:


    Fashion & Luxury
    Banking, Financial Services and Insurance (BFSI)
    Food & Beverage
    Consumer Electronics
    E-commerce
    Other


This report also splits the market by region:


    Americas
        United States
        Canada
        Mexico
        Brazil
    APAC
        China
        Japan
        Korea
        Southeast Asia
        India
        Australia
    Europe
        Germany
        France
        UK
        Italy
        Russia
    Middle East & Africa
        Egypt
        South Africa
        Israel
        Turkey
        GCC Countries


The below companies that are profiled have been selected based on inputs gathered from primary experts and analyzing the companys coverage, product portfolio, its market penetration.


    Adobe
    Agrivi
    Attest
    Awario
    Brandwatch
    Brella
    Insightly
    Kantar
    Latana
    Marketo
    Microsoft
    Momentive
    Pipedrive
    Salesforce.com, Inc.
    Service Management Group
    SurveyMonkey
    Oracle


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