The global Texture Coating market size is predicted to grow from US$ 1559 million in 2025 to US$ 2125 million in 2031; it is expected to grow at a CAGR of 5.3% from 2025 to 2031.

The impact of the latest U.S. tariff measures and the corresponding policy responses from countries worldwide on market competitiveness, regional economic performance, and supply chain configurations will be comprehensively evaluated in this report.

Texture Coating is a specialty paint that will hold textured designs, like stippling, even after it is dry. This paint comes in several different varieties which are smooth, sand, or coarse. Coarse has a popcorn effect and is often used as a ceiling paint.

The global Texture Coating market has been experiencing significant growth due to increasing demand from the construction and design industries. Texture paints, known for their aesthetic appeal and versatility, are widely used for enhancing the visual and tactile qualities of both interior and exterior surfaces. Here are some of the key trends driving the global texture paint market:

1. Increasing Demand for Aesthetic and Durable Wall Finishes

Rising construction activities and urbanization across the globe, particularly in Asia-Pacific and the Middle East, are driving demand for texture paints in both residential and commercial sectors.

Consumers are increasingly seeking unique and aesthetic wall finishes, leading to the growing adoption of texture paints that offer customized designs, from subtle finishes to bold, artistic effects.

The durability of texture paints, especially for exterior applications, is appealing due to their resistance to extreme weather, fading, and peeling, making them a preferred choice for high-end construction.

2. Surge in Residential Construction

The residential sector is seeing significant growth in texture paint usage, particularly in urbanized regions where people are investing in home dcor and renovation.

Homeowners and interior designers are favoring texture paints for their ability to hide wall imperfections and enhance indoor ambiance with a variety of textures such as stone, wood, marble, and metallic finishes.

Countries with booming housing markets like China, India, and the U.S. are experiencing an increase in demand for interior texture paints, which is positively impacting the overall market.

3. Sustainability and Eco-Friendly Products

The global trend toward eco-friendly and sustainable products has also influenced the texture paint market. Manufacturers are focusing on low-VOC (volatile organic compounds) and water-based texture paints that meet environmental standards.

Regulatory bodies, particularly in Europe and North America, are imposing stringent regulations on VOC emissions, pushing the industry toward greener alternatives, and influencing the development of environmentally friendly texture paints.

4. Technological Advancements and Product Innovation

Innovations in paint technology are making texture paints easier to apply, more durable, and capable of creating more intricate designs. Smart coatings and self-cleaning paints are emerging trends in the texture paint market, offering functional as well as aesthetic benefits.

3D texture paints that provide a more tactile surface are becoming popular, allowing designers and homeowners to create more dramatic visual effects. Advances in spray application and DIY-friendly products are making it easier for non-professionals to use these paints effectively.

Global core Texture Coating manufacturers include Asian Paints, RPM International etc.The top 5 companies hold a share about 30%.Asia Pacific is the largest market, with a share about 42%, followed by North America and Europe with the share about 31% and 19%.In terms of product, premium finishes is the largest segment, with a share over 33%. And in terms of application, the largest application is residential, followed by commercial.

Infinity Market Research newest research report, the Texture Coating Industry Forecast looks at past sales and reviews total world Texture Coating sales in 2024, providing a comprehensive analysis by region and market sector of projected Texture Coating sales for 2025 through 2031. With Texture Coating sales broken down by region, market sector and sub-sector, this report provides a detailed analysis in US$ millions of the world Texture Coating industry.

This Insight Report provides a comprehensive analysis of the global Texture Coating landscape and highlights key trends related to product segmentation, company formation, revenue, and market share, latest development, and M&A activity. This report also analyzes the strategies of leading global companies with a focus on Texture Coating portfolios and capabilities, market entry strategies, market positions, and geographic footprints, to better understand these firms unique position in an accelerating global Texture Coating market.

This Insight Report evaluates the key market trends, drivers, and affecting factors shaping the global outlook for Texture Coating and breaks down the forecast by Type, by Application, geography, and market size to highlight emerging pockets of opportunity. With a transparent methodology based on hundreds of bottom-up qualitative and quantitative market inputs, this study forecast offers a highly nuanced view of the current state and future trajectory in the global Texture Coating.

This report presents a comprehensive overview, market shares, and growth opportunities of Texture Coating market by product type, application, key manufacturers and key regions and countries.

Segmentation by Type:

    Super Premium Finishes
    Premium Finishes
    Mid Market
    Economy

Segmentation by Application:

    Residential
    Commercial
    Industrial

This report also splits the market by region:

    Americas
        United States
        Canada
        Mexico
        Brazil
    APAC
        China
        Japan
        Korea
        Southeast Asia
        India
        Australia
    Europe
        Germany
        France
        UK
        Italy
        Russia
    Middle East & Africa
        Egypt
        South Africa
        Israel
        Turkey
        GCC Countries

The below companies that are profiled have been selected based on inputs gathered from primary experts and analysing the companys coverage, product portfolio, its market penetration.

    Asian Paints
    RPM International
    Axalta
    SK Kaken
    AkzoNobel
    Kansai Paints
    Sherwin-Williams
    KABEL
    PPG
    Coldec Group
    Nippon Paint
    Berger Paints
    Duluxgroup
    Carpoly
    3 Trees Group
    Viero Paints
    Jotun
    Colorificio Tassani
    Haymes Paint
    Gem Paints
    Rockcote
    Apco Coatings
    ASTEC Paints
    MAC

Key Questions Addressed in this Report

What is the 10-year outlook for the global Texture Coating market?
What factors are driving Texture Coating market growth, globally and by region?
Which technologies are poised for the fastest growth by market and region?
How do Texture Coating market opportunities vary by end market size?
How does Texture Coating break out by Type, by Application?